Most customers of any size are using category management disciplines to decide shelf assortments, profit margin ranges and total category space allotment, etc.

We have the ability to analyze any/all syndicated data (including account proprietary data) to determine the best approach to entering categories and/or optimizing category position for your brands.

Key Benefits

• 12+ years experience using IRI, Neilsen, SPINS, EMS and other data to create brand-enhancing sales presentations.

• Able to extract, sort, chart and present data in "laymen's terms" to make the information user-friendly.

• Broad multi-category data experience due to our broad list of clients over 17 years. Virtually all categories have been analyzed and reviewed.
  

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